By the fifties, Radio Flyer had secured its name in households across America,
rubbing elbows with auto giants such as Ford, Chrysler, and GM. World War
II and the Great Depression were now over, affordable homes began to sprout
up everywhere, and the baby boom was in full swing a shift had begun
for the country, and for Radio Flyer.
The Dream of every Mouseketeer
The Davy Crockett movie inspired
this wagon for the adventurous
Radio Flyer packaging
from the 1950's
During this time, Radio Flyer began to design specialty wagons
inspired by popular movies and TV shows of the time, such as the Mickey Mouse
Club and Davy Crockett. With these exciting new wagon designs, came exciting new
catalogues, brochures, and packaging. Business was booming.
Catalogs and Promotional
Brochures of the 1950's
In 1957, Radio Flyer introduced a line of garden carts
to help out with lawn care in the nation's fast-growing
suburbs.
This revolutionary
design made it easier to carry a larger load in a smaller area its heavy
steel construction and baked enamel finish also added to its durability.